Winner of the Supreme
Focusing on the all-time debate whether pineapples go on pizza or not, the idea was claimed by the brand Santino’s and executed into a 360-degree campaign. We sparked the conversation among pizza lovers who have diverse taste and opinions. With its originality and relativity, it created a loud and long buzz among people by bringing it to the forefront avenues such as billboards, newspapers, etc.
Santino’s has imparted an important message that highlights people’s love and enjoyment of pizza defying differences.