Athleisure Goes Beyond
Known worldwide as the leading performance eyewear brand, the goal is to sustain its positioning in the market and highlight its other product offerings. We streamlined their messaging through its social media channels and collaborated with key opinion leaders to further segment its brand equity.
Solidifying its space, Oakley not only continues to be the leading brand in the performance eyewear category, but as competitive in the athleisure space.
MORE CASE STUDIeS
Athleisure Goes Beyond
Known worldwide as the leading performance eyewear brand, the goal is to sustain its positioning in the market and highlight its other product offerings. We streamlined their messaging through its social media channels and collaborated with key opinion leaders to further segment its brand equity.
Solidifying its space, Oakley not only continues to be the leading brand in the performance eyewear category, but as competitive in the athleisure space.
MORE CASE STUDIeS
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